Tuesday Debut – Presenting Ana Siqueira!

Welcome! Welcome!

Come on in, find a comfy place to sit, get a nice cup of coffee (or whatever you’d like to drink,) and let’s get ready to learn all we can from today’s Tuesday Debut, Ana Siqueira, who has come to share her journey to publication with us! Maybe learning about BELLA’S RECIPE FOR SUCCESS can help us with our quest for success! 😊

written by Ana Siqueira
illustrated by Geraldine Rodriguez
Beaming Books, 07/13/2001
Fiction PB, 4-7 years old

Bella wants to find out what she’s good at. But she quits everything she (barely) tries because she’s a desastre. She must learn it’s okay to try again or she won’t be good at anything. #growthmindset

SUSANNA: Welcome, Ana! Thank you so much for coming to chat with us today! Where did the idea for this book come from?

ANA: I got inspired by my daughter who is a gifted and perfectionist girl. She would quit if she was not the best. I also studied growth mindset and I wanted to write a book to show kids making mistakes is not only okay but important for the process.      

SUSANNA: How long did it take you to write this book?

ANA: It took me about 10 months. My first version had a girl in a writing competition. Maybe this story is also a little bit about me and all writers out there – Don’t Quit is the message, right? I got help from my amazing critique partners and two professional editors.

SUSANNA: Did you go through many revisions?

ANA: As I mentioned before, this book went through many revisions. I am a true believer in revisions and trying new suggestions and feedback. But this was the second book I wrote (after my 20-year hiatus when I moved here).  So I got a professional critique and that helped me a lot. I decided to change the writing aspect to baking. Then, it was a competition. I removed the competition and add the Abuela. So, this new version went through a complete transformation, but I learned a lot from this manuscript.

SUSANNA: When did you know your manuscript was ready for submission?

ANA: After 10 months of working hard on it, I got a like at a pitmad event. I revised it a few more times and even though I was not 100% it was ready, I decided to submit it to Beaming Books. And I got an offer.

SUSANNA: When and how did you submit?

ANA: I submitted it directly to the publisher – Beaming Books- on October 22nd, 2019. And a few hours later my mom died. I truly believe my mom has helped me to make this decision to submit it.

SUSANNA: How long after you found out about your book going to acquisitions (if you did) or after you submitted were you told it was a “yes”?

ANA: After two weeks, I got an email from Naomi Krueger letting me know the book was going to acquisitions. Wow. I was so excited. Two weeks later I got an offer.

SUSANNA: When did you get “the call”, which these days are more likely to be “the email”?  (Best moment ever! ☺)

ANA: After the offer, I queried some agents with an offer of publication e-mail. And my agent Andrea Walker replied in hours. Then, we had the call. We clicked and I wanted to accept it right away. I asked for a few days, but I couldn’t wait too long and I told her YES! I got another offer after that. Oops. But I am very happy with Andrea Walker and her efficiency. After getting the agent, it took about a month to sign the contract.

SUSANNA: How did you celebrate signing your contract?

ANA: I went to dinner with my family. We went to my favorite Thai restaurant.

SUSANNA: Was the contract what you expected in terms of advance, royalty percentage, publication timeline, author copies, etc.?

ANA: To be honest, I didn’t have a clue, so I didn’t know what to expect. Since my first contract was with a small publisher, the advance was smaller than the ones I got with my new deals with Simon and Schuster, and HarperCollins. But I was very happy to get a nice deal. The royalty percentage was negotiated by my agent and they’re standard.

SUSANNA: Can you tell us a little about the editorial process?

ANA: I loved working with Naomi Krueger. We did work on a few, small changes, nothing big.

SUSANNA: What was your experience of the illustration process like?

ANA: I loved the illustrator chosen from the beginning. Geraldine Rodriguez is fabulosa. Naomi Krueger consulted me about the main character and other details I would like to have included. I saw some sketches and the cover right away. I’m still in love with Bella and I know I’ll have to get a Bella doll.

text copyright Ana Siqueira 2021, illustration copyright Geraldine Rodriguez 2021, Beaming Books

I did include some art notes. For example, when she says her frosting was like cocodrilo skin, I included a note to let them know it was burnt. But for this story, I did not need that many art notes. For my second book about the Bruja, I needed a lot of art notes, since the girl is an unreliable narrator. She says, for example, she is in a cauldron with starving cocodrilos, and she’s really in a bathtub with toys.  So I’m in favor of using art notes when needed.

SUSANNA: Did you get to see advance reviews from Kirkus, SLJ, etc? What was that like?

ANA: Not yet. I hope I will get some good reviews. Crossing my fingers.

SUSANNA: How long did it take from offer to having the first copy in your hand?

ANA: I got an ARC copy by the end of May 2021. The offer was November 2019. So one year and a half. So exciting!

SUSANNA: What kind of marketing and promotion has your publisher done for this book?

ANA: Social Media Campaign, National trade and library advertising, publicity campaign, special promotions to schools and public libraries, and more.

en la escuela en India

SUSANNA: Describe any marketing/promotion you did for this book.

ANA: I have been trying to participate in events such as Panels, Conferences, NerdCamps, etc. I also did a giveaway campaign with Las Musas. I am in two debut groups – Story Jammers and 21fortheBooks. I will have a blog tour during July. My virtual book launch with Tombolo Books and The Writing Barn will be on July 17th at 11:00 Central Time.

SUSANNA: How long was it between the time you started writing seriously and the time you sold your first picture book?

ANA: After my long 20-year hiatus (I had books published in Brazil), it took me one year. I restarted writing in January of 2019 and I sold my book in January of 2020.

SUSANNA: What is the most important/helpful thing you learned on your way to publication? (Or what is your most helpful piece of advice for up-and-coming writers?)

ANA: Learn as much as you can before trying to submit and query. You wouldn’t expect to learn how to be a talented pianist in a few months, the same happens with writing. If you can pay for professional critiques, they can help not only with the story being critiqued but by teaching you a lot. Some affordable editors are fabulous such as Lynne Marie and Angela Burke Kunkel.

Author Ana Siqueira

website: https://anafiction.com/

SUSANNA: Thank you so much for taking the time to participate in this series and paying it forward to other writers, Ana! We so appreciate you giving us the benefit of your experience and wish you the best of luck with this and future titles!

Readers, if you have questions for Ana, please post them in the comments below and if she has time I’m sure she’ll respond!

You may purchase Ana’s book at:
(all links below are book-specific)


We can help our debut authors successfully launch their careers by:

– purchasing their books

– recommending their books to friends and family

– recommending their books to our children’s teachers and librarians

– recommending their books to our local libraries and bookstores

– suggesting them as visiting authors at our children’s schools and our local libraries

– sharing their books on social media

– reviewing their books on Goodreads, Amazon, Barnes&Noble, and other sites where people go to learn about books.

Thank you all for stopping by to read today!  Have a lovely, inspiration-filled Tuesday!  Maybe today is the day you’ll write your debut picture book 😊

Missed any previous Tuesday Debuts?  Check them out!

Christy Mihaly – Hey! Hey! Hay! A Tale of Bales And The Machines That Make Them

Jessie Oliveros – The Remember Balloons

Beth Anderson – An Inconvenient Alphabet: Ben Franklin And Noah Webster’s Spelling Revolution

Hannah Holt – The Diamond And The Boy

Laura Renauld – Porcupine’s Pie

Annie Romano – Before You Sleep: A Bedtime Book Of Gratitude

Melissa Stoller – Scarlet’s Magic Paintbrush

Sherry Howard – Rock And Roll Woods

Kate Narita – 100 Bugs! A Counting Book

Vivian Kirkfield – Pippa’s Passover Plate

Laura Roettiger – Aliana Reaches For The Moon

Matthew Lasley – Pedro’s Pan: A Gold Rush Story

Natalee Creech – When Day Is Done

Margaret Chiu Greanias – Maximillian Villainous

Wendy Greenley – Lola Shapes The Sky

Danielle Dufayet – You Are Your Strong

B.J. Lee – There Was An Old Gator Who Swallowed A Moth

Cathy Ballou Mealey – When A Tree Grows

Pippa Chorley – Counting Sheep

Sandra Sutter – The Real Farmer In The Dell

June Smalls – Odd Animals ABC

Jill Mangel Weisfeld – Riley The Retriever Wants A New Job (self pub)

Kathleen Cornell Berman – The Birth Of Cool: How Jazz Great Miles Davis Found His Sound

Eleanor Ann Peterson – Jurassic Rat

Sarah Hoppe – Who Will? Will You?

Marla LeSage – Pirate Year Round

Stacey Corrigan – The Pencil Eater

Shannon Stocker – Can U Save The Day?

Nadine Poper – Randall And Randall

Christine Evans – Evelyn The Adventurous Entomologist

Karen Kiefer – Drawing God (religious market)

Susan Richmond – Bird Count

Dawn Young – The Night Baafore Christmas

Heather Gale – Ho’onani: Hula Warrior

Ciara O’Neal – Flamingo Hugs Aren’t For Everyone (self pub)

Theresa Kiser – A Little Catholic’s Book Of Liturgical Colors (religious market)

Lindsey Hobson – Blossom’s Wish (self pub)

Kirsten Larson – Wood, Wire, Wings: Emma Lilian Todd Invents An Airplane

Valerie Bolling – Let’s Dance!

Janet Johnson – Help Wanted: Must Love Books

Susi Schaefer – Cat Ladies

Heather Kinser – Small Matters: The Hidden Power of the Unseen

Kelly Carey – How Long Is Forever?

Mary Wagley Copp – Wherever I Go

Nell Cross Beckerman – Down Under The Pier

Claire Noland – Evie’s Field Day: More Than One Way To Win

Sharon Giltrow – Bedtime, Daddy!

Gabi Snyder – Two Dogs On A Trike

Sarah Kurpiel – Lone Wolf

Vicky Fang – Invent-a-Pet

Lisa Katzenberger – National Regular Average Ordinary Day

Pam Webb – Someday We Will

Abi Cushman – Soaked!

Teresa Krager – Before Your Birth Day

Lindsay H. Metcalf – Beatrix Potter, Scientist

Nancy Roe Pimm – Fly, Girl, Fly! Shaesta Waiz Soars Around The World

Jolene Gutiérrez – Mac And Cheese And The Personal Space Invader

Julie Rowan-Zoch – Louis (picture book illustration debut!)

Janie Emaus – Latkes For Santa

Amy Mucha – A Girl’s Bill Of Rights

Hope Lim – I Am A Bird

Melanie Ellsworth – Hip,Hip…Beret!

Rebecca Kraft Rector – Squish Squash Squished

Gnome Road Publishing (publishing house debut)

Sue Heavenrich – 13 Ways To Eat A Fly

Julie Rowan-Zoch – I’m A Hare So There (author/illustrator debut)

Nancy Derey Riley – Curiosity’s Discovery (author/illustrator self-published debut)

Moni Ritchie Hadley – The Star Festival

Sita Singh – Birds Of A Feather

Ann Magee – Branches Of Hope: The 9/11 Survivor Tree

Amanda Davis – 30,000 Stitches: The Inspiring Story of the National 9/11 Flag (nonfiction)

Jennifer Buchet – Little Medusa’s Hair Do-lemma

Michelle Vattula – The Stalking Seagulls

Christine Van Zandt – A Brief History Of Underpants (nonfiction)

Candice Marley Conner – Sassafras And Her Teeny Tiny Tail

Ashley Belote – Frankenslime

Becky Scharnhorst – My School Stinks!

Darshana Khiani – How To Wear A Sari

35 thoughts on “Tuesday Debut – Presenting Ana Siqueira!

  1. Author Anna Maledon says:

    That was great! Thanks for sharing, Ana! That’s exactly the type of book I wanted to buy for my kids! I’ve been thinking about writing about this theme too. Congrats!

    Susanna – your publication date for this book is wrong, you made this book 20 years old, which it isn’t, ha ha. Perhaps Ana wouldn’t mind earning royalty for 20 years though.

  2. wordwritermo says:

    Congratulations on your US debut!

    I’m curious if the speed of the acceptance to publication process was any different in Brazil? Is publishing sliw all over the world? LOL!

    • asiqueira1307 says:

      When I published in Brazil (many years ago), it was faster. I submitted them to publishers. I got replies within a month. And the book got published after a year. I did not need an agent. I don’t know if things changed.

  3. Lynne Marie says:

    Thank you so very much, Ana, for the shout out! I am so proud to have been a part of this wonderful book’s journey. As you know, I was always a fan of it and am so thankful you stayed the path. Best of success to both you and Bella! Lynne Marie

  4. Wendy says:

    Wonderful post, Ana and Susanna! I felt shivers when you mentioned your mom, Ana. I love that she is with you on this journey.

  5. Jilanne Hoffmann says:

    So excited to see your book here, Ana! It’s theme is something we all need to take to heart (especially writers, LOL) Loved reading about the story behind it. Goooo, StoryJammers!

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